Brochure translation and localization services are needed in a variety of situations, and for a wide array of industries, professional services and product sales. Brochures are still one of the easiest, simple and cost-effective methods for advertising, whether on home-turf or to a foreign language market. Either way, brochures must be neatly organized, easy to understand and informative. When it concerns international markets, above all, they must make sense to the foreign language target audience, and be localized to their particular region and dialect.
We recently translated a brochure for a client who needed professional Russian translation. The object of the brochure is to educate both U.S. and Russian donors, contributors, and potential fundraisers for a non-profit orphange organization. While we cannot disclose full details about the project, this was a prime example why it is especially wise for non-profit organizations to utilize brochure marketing and translation services: low cost as an awareness campaign method and as a communication method to the foreign language audience.
There are several reasons why a professional translation service with years of experience in foreign language marketing, brochure translation and international campaign localization services are so imperative. It goes beyond the more simplistic process or idea of translating the actual words to the target language.
There are further details about branding, marketing, and professional brochure translation which make it an essential part of communicating with a foreign language audience, whether for profit or charity. Regardless of which kind of company or organization you are representing, the goal is to acquire a positive response from the target audience, which can only be done if the message itself resonates in a positive way.
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